{"product_id":"yellow-color-1","title":"Yellow Color","description":"\u003cp\u003eYellow Color is a permanent hair coloring cream, with a rich, balanced, and high performing formula that guarantees impeccable coverage of gray hair, with increased longevity and shine. An exclusive formula with Aloetrix (Aloe vera, wheat protein, and UV filter) and Crystalized micro-pigments enriched with Argan Oil. Thanks to the low alkaline content, it lightens and colors with extraordinary gentleness, ensuring maximum care for the hair. Yellow Color is available in 80 shades.\u003c\/p\u003e\n\u003ch3\u003eBenefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eImpeccable Coverage - application tested on models.\u003c\/li\u003e\n\u003cli\u003eExtraordinary Color Longevity – Color appears recently applied even after one month! \u003c\/li\u003e\n\u003cli\u003eYellow Color keeps up to 80% of color intensity. Instrumental test on Yellow Red shade 5.66.\u003c\/li\u003e\n\u003cli\u003eUnbeatable Shine - *106% increase over competitors Increase of 64% combability that improves progressively after each color treatment – measured on damaged hair, after three treatments with Yellow 5.66.\u003c\/li\u003e\n\u003cli\u003eRich and gentle Formula enriched with natural ingredients\u003c\/li\u003e\n\u003cli\u003eAloetrix: an extraordinary combination based on Aloe Vera, Wheat Protein and UV Filter for hair to be soft and silky.\u003c\/li\u003e\n\u003cli\u003eArgan Oil: for incredibly luminous hair.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eHow To Use\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eMix Yellow Color with Yellow Peroxide in mixing ratio 1:1.5.\u003c\/li\u003e\n\u003cli\u003eEnergy Series mixing ratio 1:2. Recommended processing times:\u003c\/li\u003e\n\u003cli\u003e10 Volume: Tone on Tone 25 – 35 Minutes\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e20 Volume: 1 Level 35-40 Minutes \u003c\/li\u003e\n\u003cli\u003e30 Volume: 2 Levels 40-45 Minutes\u003c\/li\u003e\n\u003cli\u003e40 Volume: 3 Levels 45-50 Minutes\u003c\/li\u003e\n\u003cli\u003eThere is different processing time for the different Peroxides due to low percentage of alkaline agent.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp\u003eFor a full ingredient list by shade, \u003ca href=\"https:\/\/app.box.com\/s\/lkba3dmf7eezz0yz169wk21ifkbb1xyr\" rel=\"noopener noreferrer\" target=\"_blank\"\u003eclick here.\u003c\/a\u003e\u003c\/p\u003e","brand":"YELLOW","offers":[{"title":"Choose Color","offer_id":46769935614180,"sku":null,"price":7.61,"currency_code":"USD","in_stock":true},{"title":"1 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