The APM hair and color technical guide provides the foundational knowledge for getting started with Alfaparf Milano color formulation and application. Contents includes the basics of color theory, the APM numbering system, APM tones and APM color lines; Evolution of Color, Color Wear, Oxid’o, Pigments, rEvolution, Precious Nature, and complimentary products The Hair Supporters, BB Bleach, and Equipment.
Step by Step
Dream Factory is dream and concreteness.
A collection inspired by dreams and believing that we can achieve anything we want. The beautiful new shades inspired by crystals, shades that suit any skin tone. We want to celebrate beauty as an inexhaustible source of positivity. Because we firmly believe that beauty has the power to lift people’s spirit.
The BB Bleach Step by Step provides the essentials for learning to work with our collection of lighteners: BB Bleach Freestyle, BB Bleach Easy Lift 7, and BB Bleach High lift 9. Contents include an overview of the technology, mixing ratios, and formulas.
EVOLUTION OF THE COLOR
The Evolution of the Color Wall Chart provides the essentials for learning to work with our permanent color line. Contents include an overview of the technology and line benefits; how to select the volume and mixing ration according to service, natural level + desired level; basic color theory; and best practices for formulation and customized grey coverage.
The Color Wear Digital Technical book provides the essentials for learning to work with our NEW vegan demi-permanent line. Contents include an overview of the new patented technology, line benefits, salon services guide with mixing rations, processing times, and formulas.
COLOR WEAR GLOSS TONER
- Discover all the shades within the new Color Wear Gloss Toner Line – A vegan, liquid demi-permanent gloss engineered with naturally derived arginine as the alkalizing agent. Color Wear Gloss Toner provides beautiful high shine results, with a reparative action, for the ultimate Gloss Toner Experience.
Step by Step
Discover the new color collection Onlife and recreate not only the new shades but also the collection looks with this Color + style Step by Step. Get ready to be #onlife and share the now.
This comprehensive guide speaks to the benefits, technology + the ingredients behind our innovative Hair Supporters line. A range that works to balance the wellbeing of the scalp + strengthen hair that can be used during or after a technical service. Contents include technology, recommended use, and how to use the line.
The Pigments Wall Chart is a great way to get started with our Direct Dye line. Pigments can be used during services, for at-home care, and mixed into your formulas. This wall chart contains the Pigments Level Chart, Re-pigmentation chart, mixing Ratios, how to use, and more.
LISSE KERATIN THERAPY
The Keratin Therapy Lisse Design Wall Chart is a technical guide that teaches you the Express Method for using the line. Contents include a step by step on how to use, and processing times + temperatures.
Step by Step
The Style Stories guide showcases our complete line of styling products that thanks to the valuable advice of our stylists, are the perfect tool for tackling every occasion. Learn about technology, ingredients, benefits, and how to use our styling line. Contents include product assortment. Product benefits + technology. Hold Duration + styling techniques.
The Precious Nature Wall Chart includes all the shades available in the line, activators –volumes + mixing ratios– formulation, and more. Contents include the basics of color theory, the APM numbering system, tones, mixing ratios and processing times.
The Yellow USA technical guide provides the foundational knowledge for getting started with Yellow color formulation and application. Contents include the basics of color theory, the Yellow numbering system, tones, and Yellow lines.
The Yellow USA Technical Chart includes all the shades available in our Yellow line. It also includes mixing rations, processing times, our numbering system, and how to cover grey & white hair with Yellow.