Color Wear Gloss Toner

#KickThatBrass is the ultimate showcase of your artistic prowess in the realm of hair coloristry! Unleash your creativity with Alfaparf Milano Professional's Color Wear Gloss Toner and watch as your imaginative designs bring vibrancy to every strand.

Submit your masterpiece for a chance to win a trip to Barcelona, where art and beauty intertwine. Let your talents shine as you craft breathtaking looks, breaking free from the brass and creating a world of stunning hair transformations. Read the terms and conditions for the full contest rules and embark on a journey where your artistry takes flight, echoing in the heart of Barcelona.


1. Tag the official Instagram account of Alfaparf Milano @alfaparfmilanopro_usa; and

2. Upload a picture showcasing the Entrant’s favorite Alfaparf Milano hair Colorwear Gloss Toner formula, in the hairstyle pictured (may be a person or mannequin), to the Entrant’s public Instagxram account

3. Include the Contest hashtag #kickthatbrass and #alfaparfmilano in the caption of the picture

4.Identify in the post which Alfaparf Milano Colorwear Gloss Toner formula was used in the hairstyle depicted in the picture.

Introducing Cassandra L. McGlaughlin, Global Ambassador for Alfaparf Milano USA

Cassandra unveils her innovative foiling technique known as the "twenty-two" – a high-impact, low foiling placement method designed to seamlessly integrate with salon reality timing. Utilizing BB Bleach and Color Wear Gloss Toner, she demonstrates how to achieve a stunning full foil highlight look with efficiency.

Cassandra showcases a color corrective service on her model, utilizing BB Bleach, Color Wear Gloss Cream, and Toner. She guides us through her distinctive Wet/Dry technique and demonstrates strategic foil placement, achieving corrective color with salon reality timing.


Color Wear Gloss Toner is a gentle, high-performing liquid demi by Alfaparf Milano. Designed with Arginine technology for an innovative vegan formula free from Ammonia, MEA, Resorcinol, and Silicones. Also including two active ingredients – apple cider vinegar which repairs and restructures the hair fiber after the chemical process and improves combability while reducing the pH and helping to close the cuticle to increase shine. The second, Conditioning Complex gives an antistatic effect for soft and smooth hair.


Color Wear Gloss Toner brings a whole new experience from formulation to end results! At-the-bowl application with predictable toning (or flash toning!) and a gentle high-performing vegan formula – making it one of the cleanest in the market. Color Wear Gloss Toner promises radiant shine, smooth combability, and exceptional color longevity that goes beyond the salon!